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Step 5: Evaluation

Evaluation is the systematic collection and analysis of information about project activities, characteristics, and outcomes to reduce uncertainty, improve effectiveness, and make decisions.

Two common types of evaluation can help coalitions develop and implement successful prevention efforts:

  1. Process Evaluation: helps determine if a strategy has been implemented as intended
  2. Outcome Evaluation: assesses the progress towards meeting project outcomes
A good evaluation can help communities become more skillful and exact in describing what they plan to do, monitor what they are doing, and improve service delivery and outcomes. Evaluation results should be used to determining what efforts should be sustained and to assist in sustainability planning efforts. Ultimately, good evaluation will help improve not only your own prevention efforts but those implemented by others.

Strategy Evaluation Plan Template (DOCX, 28KB)
Data Collection Plan for Strategy Evaluation Template (DOCX, 30KB)
Process Evaluation for Strategy Implementation Template (DOCX, 32KB)

More Resources

Community Toolbox: The Community Toolbox website includes simple models, guidance, webinars, trainings, and tools to help communities assess, plan, take action, evaluate, and sustain community-level work.
W. K. Kellogg Foundation Evaluation Handbook: This comprehensive handbook provides a framework for learning about and thinking about evaluation as a useful program tool. It was written primarily for individuals who have direct responsibility for the ongoing evaluation of projects or programs.
Local Data Collection for Intervening Variables (PDF, 1239KB)
Strategic and Evaluation Prevention Planning (PDF, 2316KB)
Tracking PDMP Enhancement: The Best Practice Checklist (PDF, 1,141KB)
Community Anti-Drug Coalitions of America Evaluation Primer: This is a basic primer for creating a comprehensive evaluation to track community change; the guideline includes how to avoid most common evaluation errors, and steps to develop manageable, understandable tasks, among other practical suggestions and tips for successful evaluation of community efforts.

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